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Degree level Masters Year 2024 Author Chibwe, Changu Start Over

1. A study of the effect of digitalization on customer satisfaction: a case of standard chartered bank Zambia

Chibwe, Changu
2024·Master of Business Administration General·University of Zambia

This study examines the effect of Digitalization on customer satisfaction. It is a case of Standard Chartered Bank Zambia. With the rapid advancement of technology reshaping the financial landscape, the adoption of digital banking services has become a critical area of interest. In recent years,...

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