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Degree Master of Business Administration Author Sakala, Oscar K Start Over

1. An assessment of the challenges of internal communication and its relationship to successful product implementation in commercial banks

Sakala, Oscar K
2020·Master of Business Administration·University of Zambia

When internal communication is not efficient and effective in an organisation, it can lead to low product uptake, disconnect between knowledge of products and services on offer, bad customer experience and even penalties and sanctions. It is on this basis that this study aimed at assessing the...

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