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Institution ZCAS University Remove constraint Institution: ZCAS University Full text PDF available Remove constraint Full text: PDF available Degree Master of Business Administration Remove constraint Degree: Master of Business Administration Start Over

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Jacob Mulenga
2026·Master of Business Administration·ZCAS University

This research study posits that uncertainty surrounding the future direction of monetary policy is a critical determinant of volatility in government securities. In particular, it emphasizes that fluctuations in the policy rate often used as the primary instrument of monetary authorities play a...

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Thembela Kakoma Sefulo
2026·Master of Business Administration·ZCAS University

Monetary policy, including high-interest rates and tight credit conditions, significantly constrains financing for hardware store SMEs in Kabwata, leading to high financing costs and limited growth, while poor record-keeping and lack of collateral further exacerbate credit access challenges....

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Arthur Bwalya
2024·Master of Business Administration·ZCAS University

This research investigates the multifaceted factors shaping consumer decision-making in the purchase of motor vehicles, focusing on CFAO Motors Zambia Limited (CFAO) and its four brands—Toyota, Ford, Suzuki, and VW. The study aims to discern the primary influencers and their hierarchical...

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Christopher Kombe
2024·Master of Business Administration·ZCAS University

The study explored the Impact of Customer Satisfaction on Insurance Service Delivery in Zambia using a Case of Prudential Insurance Company. The study was qualitative and collected data from twenty five (25) respondents using questionnaires which was analyzed using the statistical Package for...

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Chabota Mudenda
2024·Master of Business Administration·ZCAS University

In many industries, the role of customer service is widely acknowledged as pivotal in maintaining customer loyalty and satisfaction. This importance is particularly pronounced in the insurance sector, where the primary product offered is intangible. As noted by Susskind (2003), customer service...

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Innocent Simaamba
2024·Master of Business Administration·ZCAS University

The contemporary business landscape is characterized by intense competition, and local businesses in developing economies like Zambia have historically faced challenges from imported brands that are either perceived or real higher quality brands. With an emphasis on BigTree Beverages (Z) Limited,...

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Charles Mutale
2022·Master of Business Administration·ZCAS University

The electronic commerce industry in Lusaka and throughout Zambia has changed dramatically over the last few years, evolving from a limited number of players to a platform for consumers and enterprises to conduct business. Coronavirus disease 2019 (COVID-19), which affected the global population...

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Geoffrey Mweshi
2022·Master of Business Administration·ZCAS University

The electronic commerce industry in Lusaka and throughout Zambia has changed dramatically over the last few years, evolving from a limited number of players to a platform for consumers and enterprises to conduct business. Coronavirus disease 2019 (COVID-19), which affected the global population...

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Chaponga Nguluwe
2022·Master of Business Administration·ZCAS University

The use of mobile devices in learning has grown exponentially over the last few years and continues to grow . This research was carried out in order to ascertain the adoption of mobile devices at ZCAS-U by students in the teaching-learning process. Through meticulous and detailed research which...

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Zambarangwe Anamela
2022·Master of Business Administration·ZCAS University

This research looked at the genereal topic of music business and analysed business strategies that companies in the space utalize. The reason for this analysis was to provide a frame work that can be used by intrested players in the recording indutry in Zambia to increase thier chances of gaining...

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