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Ndhlovu, Scotch Musalela
2024·Doctor of Philosophy·University of Zambia

The purpose of this study was to develop a marketing strategy model that could enhance performance in particular the sales growth of MSMEs in Zambia. The study was conducted out of the need to understand the role played by the marketing strategies on performance of MSMEs in Zambia taking into...

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Siankwilimba, Enock
2024·Doctor of Philosophy·University of Zambia

The transformation of the livestock sector from non-functional to functional has had numerous systemic hurdles due to the different interactions of systems at play. This research study's primary objective was to develop a dynamic and sustainable cattle farming business model for traditional...

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Mbambiko, Foster
2024·Masters·University of Zambia

The study assessed the effect of digital platforms on human resource planning in Zambia`s commercial banks looking at ZANACO Plc as a case study. Traditional approaches to recruitment are being swiftly supplanted by digital alternatives, exemplified by the use of social networking platforms and...

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Muchimba, Chrislay Michelo
2024·Masters·University of Zambia

The key to surviving in a global market is to focus on service quality for customers. Every organization should focus on providing quality service to customers. ZANACO bank has been implementing several service quality features and systems, such as changing the interior design of bank buildings,...

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Siamatendu, Kasyonta
2024·Master of Business Administration Management Strategy·University of Zambia

The outbreak of COVID-19 marked a significant turning point for humanity, impacting various aspects of life, including religious practices. The pandemic accelerated the trend towards digitalization and the increased use of technological resources for worship, particularly due to restrictions or...

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Nyirongo, Regina Tisuzgechi
2024·Master of Business Administration Finance·University of Zambia

This study explores the core of Zambia's local government, focusing on the complexities of fund management. Through literature review and surveys involving local government officials and stakeholders, it uncovers challenges affecting effective fiscal governance.The research reveals hurdles faced...

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Munganzi, Namakando
2024·Master of Business Administration General·University of Zambia

Zambia's government prioritizes finance access for economic growth. Mobile Network Operators offer expanded financial services, including credit. Research in Lusaka CBD examines factors influencing MNO credit access. It was a mono quantitative method approach. Sample size comprised 125 MNOs....

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Mutafu, Wabei Catherine
2024·Master of Business Administration·University of Zambia

In the fast-paced telecommunications sector, understanding the relationship between a company's stock price and financial performance is crucial. This study focuses on Airtel Zambia Limited, a company where stock price changes could impact revenue. Despite growing market share, Airtel Zambia...

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Chitalu, Getrude
2024·Master of Business Administration·University of Zambia

Lusaka City Council (LCC) is critical in funding and delivering essential public services across Zambia's capital—however, LCC grapples with persistent underperformance in revenue collection. From 2018-2021, gaps between budgeted and actual revenues averaged over 20%, totalling K264 million in...

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