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Full text PDF available Subject Political campaigns--Patriotic front--Zambia Start Over

1. ''A winning formular in political communication: The case of the patriotic front in Wusakile ward of Wusakile constituency of Kitwe city-Zambia''

Sakala, Smart
2013·University of Zambia

This study demonstrated that the Patriotic Front's (P.F) prominent campaign message to the electorate of redemption from poverty, corruption, lack of opportunities and employment, heavy taxes ,very high cost of living and change in ninety days were critical in securing their victory. It seems the...

Communication in politics--ZambiaPolitical campaigns--Patriotic front--ZambiaPolitical parties
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