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The study was aimed to establish a comparative top-down, bottom-up and horizontal profile of communication in government (MoFNP) and civil society (ZCSD) development work in Zambia. It was based on the conceptual model of development communication that has evolved from top-down to participatory...

This research was about access to community radio and the role of community radio in alleviating poverty in Zambia; a case study of radio Mazabuka Community Radio station. The general objective of this study was to investigate whether the people of Mazabuka have access to Mazabuka Community Radio...

This study examined the communication tools used by Kaloko Trust Zambia (KTZ) in its poverty alleviation interventions in Masaiti district, Ndola rural. The methodology used included: (i) quantitative survey of 100 respondents (ii) two in-depth interviews with the country Director of Kaloko Trust...

The following study assesses the effectiveness of the communication strategies used by Lusaka City Council in promoting Solid Waste Management among traders trading in Lusaka City Market. The multi-dimensional mixed method was used. This simply means that this study utilized both qualitative and...

Medical checkups help to stress the importance of a healthy lifestyle and promote appropriate screening and prevention strategies. In this context, it’s important to provide people with information on the value and benefit of this and for those whose early detection of health problems found with...

Male involvement in ante natal care has gained considerable attention in the recent past. There has been global acknowledgement that male involvement in reproductive health offers benefits for both women and men. Involving men in reproductive healthcare could help Zambia achieve some major...

Zambia has been facing numerous challenges of environmental issues which resulted in various programs and projects to try and address these problems. Despite the efforts to put in place various programs to ensure environmental sustainability through ZEMA and other cooperating partners, the...

The purpose of the study was to establish the effectiveness of the use of the Competition and Consumer Protection Clubs as a tool to achieve Consumer Rights and Responsibilities awareness among children in School in Lusaka Province. This research used the questionnaire survey, in-depth interview...

The study sought to investigate the communication strategies of Administrator General’s office on the dissemination of information on the functions of the department. The main objectives of the study were to determine the people’s awareness levels on the functions of the department particularly...

This report sought to assess the communication strategies used by the Road Transport and Safety Agency in pedestrian road safety among children below the age of 16. The study employed the Descriptive and Analytical Research Design. Triangulation of research methods was also used. Quantitative...