The role of communication in highlighting poverty challenges and how they can be encountered has wider benefits for society and thus cannot be overemphasized. There is therefore need for policy actors to recognize and support the potential contribution of mass media in poverty alleviation...
Download PDF ↓This report is entitled “Communicating better hygiene in rural Zambia, a case of Toilet Construction in Chief Lesa chiefdom of Mpongwe District”. The scourge of open defecation has reached alarming levels and calls for attention of all stake holders. Lack of access to improved sanitation...
Download PDF ↓This study investigated Communication for Better Agriculture: A case of outreach to farmers on farming as a business in Kabompo District with the view to establish whether the communication strategies used to impart business knowledge and skills to farmers were effective. This was an important...
It appears that much information in terms of communication, advertising and marketing about tourism in Zambia has focused mainly on Livingstone, particularly the Victoria Falls. Even though Lusaka has one of the highest concentrations of touristic and heritage sites in Zambia, it has received...
Download PDF ↓The objective of this study was to investigate public perception of ZANIS’s role in facilitating development in Zambia, particularly Lusaka. Among the specific objectives of the study was to investigate the opinions of people in Lusaka regarding the role that ZANIS plays in facilitating...
The purpose of this study was to assess the role of communication in promoting Voluntary Counselling and Testing (VCT). The study also aimed at finding out people’s knowledge, attitude and practices towards VCT. Further, the study sought to establish the kind of messages that are produced on VCT...
Download PDF ↓The study was aimed to establish a comparative top-down, bottom-up and horizontal profile of communication in government (MoFNP) and civil society (ZCSD) development work in Zambia. It was based on the conceptual model of development communication that has evolved from top-down to participatory...
Download PDF ↓This research was about access to community radio and the role of community radio in alleviating poverty in Zambia; a case study of radio Mazabuka Community Radio station. The general objective of this study was to investigate whether the people of Mazabuka have access to Mazabuka Community Radio...
Download PDF ↓This study examined the communication tools used by Kaloko Trust Zambia (KTZ) in its poverty alleviation interventions in Masaiti district, Ndola rural. The methodology used included: (i) quantitative survey of 100 respondents (ii) two in-depth interviews with the country Director of Kaloko Trust...
Download PDF ↓The following study assesses the effectiveness of the communication strategies used by Lusaka City Council in promoting Solid Waste Management among traders trading in Lusaka City Market. The multi-dimensional mixed method was used. This simply means that this study utilized both qualitative and...
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