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The primary objective of this research study is to compare the coverage of agricultural information by print media in Zambia. Specifically, the study was aimed to analysing the importance accorded to agricultural information in terms of length, placement and prominence. To achieve this objective,...

There is a growing concern in Zambia over what many media personnel regard as news worthy stories and in particular corruption-related stories. Many argue that the media would rather cover a political story than a news beat on corruption which is of great significance to their audience. Hence one...

This research was conducted on the Government of the Republic of Zambia (GRZ) agreement with the Millennium Challenge Corporation (MCC) in support of the Lusaka Water Supply, Sanitation and Drainage Project (LWSSD). The total amount of funding for the agreement to be implemented by the Millennium...

The objective of this study was to examine access to media in Zambia: the special case of Persons Living With Perception Disability (PWPD) - the blind and deaf in Lusaka. The specific objectives of the study included to establish the depth and extent of media access for PWPD in Lusaka, to...

The objective of this study was to assess the anti-corruption communications to the University of Zambia (UNZA) main campus full-time undergraduate students. The specific objectives included: To assess the nature of collaboration between the University of Zambia and the Anti-Corruption Commission...

It appears that much information in terms of communication, advertising and marketing about tourism in Zambia has focused mainly on Livingstone, particularly the Victoria Falls. Even though Lusaka has one of the highest concentrations of touristic and heritage sites in Zambia, it has received...

The effect of media ownership on media operations and content has continued to draw attention in communication studies both from theoretical and policy perspectives. This is against a backdrop of some previous studies suggesting that Journalists’ autonomy and perception of issues are defined...

This study examined the communication tools used by Kaloko Trust Zambia (KTZ) in its poverty alleviation interventions in Masaiti district, Ndola rural. The methodology used included: (i) quantitative survey of 100 respondents (ii) two in-depth interviews with the country Director of Kaloko Trust...

This report is based on an evaluation of the impact of the Road Transport and Safety Agency’s (RTSA) messages on the community to bring about social change. It is an assessment of how effective RTSA’s communication have been in making drivers more road craft and thereby help reduce the ever...

Gender based Violence is a global problem and transversal to all societies and cultures. Many communication strategies have been designed and implemented to end or prevent diverse types of violence against women and young girls worldwide. Some have brought positive results. more have shown less...