The purpose of this study was to research on the management of entrepreneurship education in the selected secondary schools of Nakonde District, Muchinga province. The objectives of the study were; to examine the management of entrepreneurship education in the selected secondary schools of...
Download PDF ↓The study investigated the relationship between marketing strategies and sustainable tourism development in Zambia. The aim of the study was to enhance knowledge on the marketing strategies that affect tourism sustainability. The purpose of the study was to establish whether a relationship exists...
The purpose of the study was to critically analyse the online Service quality and customer satisfaction among small tax payers at the Zambia Revenue authority in relation to the Tax payer service charter. The three specific objectives of the study were (1) To establish small tax payers...
This paper investigated the supervision and implementation of Home Economics and Hospitality in the Revised Curriculum, in six selected government secondary schools in Solwezi District, North Western Province of Zambia. The intent of the study was to learn the supervision and implementation of...
Download PDF ↓The study investigated the effect of entrepreneurship education in employment creation. The target population constituted business students and lecturers offering entrepreneurship programmes at Evelyn Hone College. The study used a case study design adopting a mixed research approach that...
Download PDF ↓Organisations are affected by its competitors, customer behaviour as well as other external environmental forces. The telecommunications industry atmosphere has been extremely competitive as the industry is dynamic and faces constant Technological advancement which influences social trends. The...
Download PDF ↓The research study aimed at establishing the effect of product advertising on consumer buying behavior by focusing on medical students at Copperbelt University School of medicine. The research study sought to determine whether the statement that advertising affects consumer buying behavior for...
This paper aims at examining factors that have an impact on internal audit effectiveness in the public sector. The objective of this study was to device a model that can be used in the public sector to enhance a sound internal auditing system that will boost financial accountability and quality...
Download PDF ↓This study was an evaluation of the effectiveness of the promotional strategies used to support the implementation of the Proudly Zambian Campaign. This study was motivated by the Zamstat report which enumerated the rate of unemployment in Zambia which arguably has been said to have reached an...
Download PDF ↓This study was aimed at analysing the effects of Sales Promotion on the sales performance of Trade Kings Limited in Ng’ombe Township of Lusaka district. A descriptive research design was used in this study in order to understand the effects that exist. The sample size was 92 (ninety two) consumer...