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Chungu, Kapembwa
2022·Master of Mass Communication·University of Zambia

This study was aimed at examining the ‘independence’ of the regulatory practices of the Independent Broadcasting Authority (IBA) towards the private media in Zambia. In order to achieve this, it specifically analyses the IBA practices in regulating the private media; the factors influenced the...

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Shawa, Lucy
2022·Master of Science·University of Zambia

The purpose of this study was to explore the media as a catalyst for conflict resolution with a reflection on lived experiences of selected private electronic media entities in Zambia. This research study was guided by the functional and dysfunctional theory of communication by Michael Wright...

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Sinyangwe, Mulenga Clement
2022·Master of Business Administration·University of Zambia

The main aim of the study was to establish the impact of online media (ePaper) on pint media (hard copy) newspaper sales. The Zambia Daily Mail Limited Company was chosen as a case study. Descriptive research design was employed with a sample population of 76 participants consisting of 18 Zambia...

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Mukata, Michelo Pascal
2021·Master of Mass Communication·University of Zambia

Climate change coverage by both the print and electronic media in Zambia is very sparse compared to topics such as sports, politics or entertainment, yet it impacts significantly on our daily lives. Thus, having observed the foregoing, the study sought to investigate the structural, institutional...

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Mwiimbu, Wendy
2019·Master of Engineering·University of Zambia

In any project based environment, knowledge is becoming one of the main assets required to remain competitive in a world that keeps evolving. To remain competitive in a dynamic market, different organisations are carrying out various projects. For every new project that’s undertaken knowledge is...

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Kapungwe, Sylvia
2019·Master of Communication for Development·University of Zambia

The study was aimed at finding out the role the media plays in communicating on disasters, particularly floods with the publics in Kuku and Misisi townships of Lusaka. The study was a result of the authors‘ attachment to the Disaster Management and Mitigation Unit of the government and a research...

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Chulu, Emmanuel Charles
2017·Master of Mass Communication·University of Zambia

There is a growing concern in Zambia over what many media personnel regard as news worthy stories and in particular corruption-related stories. Many argue that the media would rather cover a political story than a news beat on corruption which is of great significance to their audience. Hence one...

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Wandi, Katendi N
2017·Master of Mass Communication·University of Zambia

This study examined the coverage of climate change issues in the broadcast media in Zambia using a case of the Zambia National Broadcasting Corporation (ZNBC) TV1. Particularly, it aimed to establish: the frequency of reporting climate change issues on ZNBC TV1; the dominant themes of climate...

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Manchishi, Kamufisa
2017·Master of Mass Communication·University of Zambia

Zambia has had several Constitutional review initiatives since pre-independence times. However, these initiatives have not brought about the much needed media reforms, thus allowing the existence of colonial legislation such as the Penal Code, which contains several provisions, among them the law...

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