The purpose of this study was to develop a marketing strategy model that could enhance performance in particular the sales growth of MSMEs in Zambia. The study was conducted out of the need to understand the role played by the marketing strategies on performance of MSMEs in Zambia taking into...
Download PDF ↓Kafue as business settlement area has several small and medium enterprises which are currently dwindling due to several factors ranging from the harsh economic factors that the country is facing at large. But beyond that despite the government emphasizing on the importance of SMEs, it seems...
Download PDF ↓Child marriages are increasingly becoming high and it seems that the strategies used to end child marriages are ineffective yet resources are increasingly being spent. Child marriages affect the improvement of livelihoods among the people especially those in the rural communities. Furthermore it...
Download PDF ↓This Study is an inquiry into the factors associated with continued urban poverty in Zambia a case of Kalingalinga Township of Lusaka. Poverty in the context of this study is defined as a circumstance of serious deprivation where a person lacks one or more basic need as opposed to a condition of...
Download PDF ↓The phenomenon of labour migration at Nakambala Sugar Estate (NSE) was an extension of the labour migration system that started during pre-colonial times. It continued and grew during the colonial era and eventually entered post-colonial institutions which included NSE in Zambia. From inception,...
Download PDF ↓The purpose of the study was to establish a relational analysis between advertising costs and dairy products sales volumes at Parmalat Zambia limited for the period 2012-2016. Descriptive research design was employed with a sample population of 105 participants. Data were collected using...
Download PDF ↓The purpose of this study was to assess the impact of distant marriages on families among teachers in Mazabuka, Zambia. In order to assess the impact of distant marriages on families among teachers in selected schools in Mazabuka, four objectives guided this study that is; To assess the...
Download PDF ↓The levels of fertility in Luapula province have remained relatively high compared to other provinces of the country. It is for this reason that this study sought to investigate the demographic and socio-economic factors associated with fertility (CEB) of women of reproductive ages (15-49) in...
Download PDF ↓Early or child marriage is defined as any marriage carried occurring below the age of 18 years, before the girl is physically and psychologically ready to shoulder the responsibilities of marriage and childbearing. This study addressed the early girl-child problems which is a global issue...
Download PDF ↓The purpose of this study is to examine the effectiveness of sexuality education on teen pregnancies on selected public secondary schools of Shibuyunji District. The objectives of this study were: to investigate ways in which sexuality education was implemented in secondary schools in Shibuyunji...