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This study was an evaluation of the effectiveness of the promotional strategies used to support the implementation of the Proudly Zambian Campaign. This study was motivated by the Zamstat report which enumerated the rate of unemployment in Zambia which arguably has been said to have reached an...

Schools should formulate reasonable objectives and provide students with a proper learning environment. They should offer students balanced learning opportunities in all aspects of development, i.e moral, intellectual, physical, social, and aesthetic as well as nurture them to be responsible...

Schools should formulate reasonable objectives and provide students with a proper learning environment. They should offer students balanced learning opportunities in all aspects of development, i.e moral, intellectual, physical, social, and aesthetic as well as nurture them to be responsible...

Purpose – This study aims to examine the impact of the operations of multinational corporations (MNCs) in trade unions in light of globalization. The study uses qualitative approach on the case study of the Mineworkers Union of Zambia – sampled using purposive sampling technique. Findings – The...

The Research sought to evaluate the impact of outsourcing call centre service with main focus on customer experience with specific reference to MTN Zambia Limited in Lusaka District, Zambia. The study was qualitative in nature employing the inductive approach, interpretivism philosophy and case...

This research looked at the genereal topic of music business and analysed business strategies that companies in the space utalize. The reason for this analysis was to provide a frame work that can be used by intrested players in the recording indutry in Zambia to increase thier chances of gaining...

This research looked at the genereal topic of music business and analysed business strategies that companies in the space utalize. The reason for this analysis was to provide a frame work that can be used by intrested players in the recording indutry in Zambia to increase thier chances of gaining...

The research study aimed at investigating the challenges associated with the implementation of corporate social responsibility in the banking industry in Zambia: a case of ABSA Bank HQ. The specific objectives of the study were to identify the CSR practised by ABSA Bank, to investigate the banks...

Microstructure developments in the emerging capital markets, particularly in secondary markets, have taken place over the past two decades. One of the policy issues is how share prices are determined in the market. With ZCCM-IH as a test case, the study set out to see if corporate performance had...

The study explored the Impact of Customer Satisfaction on Insurance Service Delivery in Zambia using a Case of Prudential Insurance Company. The study was qualitative and collected data from twenty five (25) respondents using questionnaires which was analyzed using the statistical Package for...